The Department of Commerce and Management organized a webinar – “Entrepreneur Skill: Digital Marketing” on 15 September 2021 by Mr.Naveen Manickam, CEO & Founder of Krishna Advertisement, Coimbatore who elaborately discussed the role of digital marketing in business. He inspired students with ideas of entrepreneurship in digital marketing and motivated them to be future entrepreneurs. The students also participated enthusiastically and clarified their doubts relevant to the subject.